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Brand North
About · The team7 people

The Brand North Team

Every person on your team works in behavioral healthcare every day. One day-to-day contact, named specialists on every discipline, and the founder in the room for strategy, instead of a rotating cast of coordinators.

How the team works with you

  1. George Kocher, Founder and CEOGeorge KocherIn the room for strategy on every account; joins quarterly reviews
  2. Joe MerhiYour single day-to-day contact; architected the attribution builds
  3. Michael Rabin, Paid Ads DirectorMichael RabinPaid search, bidding from admission data
  4. Holly StarksTechnical and content SEO, and AEO
  5. Andrew Sterling AnsleySite rebuilds, migrations, and multi-brand consolidation
  6. Emily Call, VP of OperationsEmily CallDelivery on schedule; quarterly reviews with leadership
  7. Marty MarionPositioning and competitive market strategy
  1. George Kocher, Founder and CEOFounder and CEO

    George Kocher

    Founder and CEO. In the room for strategy on every account.
  2. Engagement Lead

    Joe Merhi

    Architected the CRM-and-call-tracking attribution builds Brand North clients run on. Your single day-to-day point of contact.
  3. Michael Rabin, Paid Ads DirectorPaid Ads Director

    Michael Rabin

    Runs paid search exclusively for behavioral health and specialty healthcare accounts, bidding from admission data instead of platform defaults.
  4. Head of SEO

    Holly Starks

    Leads technical and content SEO and AEO strategy across every client domain Brand North manages.
  5. Head of Development and AI

    Andrew Sterling Ansley

    Owns the technical migration and multi-brand consolidation work behind every website rebuild Brand North delivers.
  6. Emily Call, VP of OperationsVP of Operations

    Emily Call

    Keeps delivery on schedule across every active engagement, and joins quarterly strategic reviews with client leadership.
  7. Brand and Market Strategist

    Marty Marion

    Leads positioning and competitive market strategy across every discipline in scope, drawing on a Madison Avenue background advising Fortune 100 brands.

Schedule a Confidential Review

Sixty minutes with a senior strategist, no deck required.

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