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Terms of Use

These Terms of Use govern access to and use of brandnorth.com. By using this site, you agree to these terms.

Use of This Site

This website is provided for informational purposes about Brand North's services. Content on this site, including case studies, methodology descriptions, and educational material, should not be relied upon as a substitute for a direct conversation about your specific account or circumstances.

No Guarantee of Results Outside a Signed Agreement

Case studies and results described on this site reflect specific client engagements and are not a guarantee of similar results for any other organization. The Attribution Confidence Guarantee described under The Standard applies only within the terms of a signed client agreement.

Intellectual Property

The content, frameworks, and materials on this site, including the Behavioral Attribution Model and related terminology, are the property of Brand North and may not be reproduced without permission.

Limitation of Liability

Brand North is not liable for decisions made based solely on information contained on this website, absent a direct, signed engagement.

Changes to These Terms

Brand North may update these Terms of Use from time to time. Continued use of this site after changes are posted constitutes acceptance of the revised terms.

Questions? Contact Brand North.