A fragmented, multi-property footprint, integrated into one cohesive, cross-attributed ecosystem: monthly organic visitors grew more than twelvefold within a year, admissions grew more than sevenfold, and patient acquisition cost fell 68%.
Results, Measured in Admits
Every result on this page is measured the same way every claim on this site is measured: to the verified admission, not the lead, the click, or the campaign that looked good in isolation.
What follows is a small, growing set of engagements, shown at the level of detail we can honestly stand behind. Some are steady-state results. One is a first-30-days story, shown with its caveats intact on purpose.
The rule
How We Measure a Result
A result only counts here if it can be traced through the Behavioral Attribution Model, from first impression to verified admission.
That's the same system described in full under Methodology, and it's the reason the numbers on this page are stated as admissions and percentages rather than leads or clicks.
Start
First impression
Traced through
The Behavioral Attribution Model
In the CRM
A verified admission
Only then
Published here as a result
Can't be traced
Doesn't appear here, no matter how good it would look
Start
First impression
Traced through
The Behavioral Attribution Model
Can't be traced
Doesn't appear here, no matter how good it would look
In the CRM
A verified admission
Only then
Published here as a result
By the numbers
The Proof, By the Numbers
$145M+
Generated for clients to date
Brand North has generated more than $145 million for clients to date, tracked the same way every admission on this page is tracked, to the channel and to the patient.
That figure spans active engagements across the verticals covered under Industries, measured on the same standard as every individual result below, not a separate, looser accounting.
Case studies
72%
Carolina Center for Recovery
reduction in cost per admission, month over month, after the account moved to manual bidding
A three-brand addiction treatment provider taken from zero attribution to a second, scalable admissions channel: cost per admission cut sharply in a single month, admissions up 150% from the same lead cohort, and a deliberate consolidation decision that turned one brand into the portfolio's largest source of organic admissions.
50%
T&R Recovery Group: The First 30 Days
increase in admissions at one campus versus the same stretch of the prior month
Not a steady-state result, a look at what onboarding delivers: a completed knowledge base, two rebuilt websites, a repaired measurement spine, and a paid-search account that turned out to be costing roughly three times what leadership believed, cut by more than half within the first month.
Shown with every caveat the board itself received, because that's what honest reporting looks like in month one.
The guarantee
The Guarantee Behind Every Result
Every result on this page is backed by the same Attribution Confidence Guarantee. If we can't show you which channels are producing admissions and at what true cost, we fix it at our expense.
Point of view

A Point of View, From George Kocher
"If we can't show you the number, it isn't a result. It's an opinion."
That's the standard George holds every case study on this page to before it's allowed to publish. A result that can't be traced back through the CRM to a verified admission doesn't appear here, no matter how good it would look.
Questions
Frequently Asked Questions
Are these results typical for every engagement?
No two engagements start from the same baseline, so results vary by facility, market, and starting condition. What's consistent is the standard: every number published here is traced through the same attribution model, not selected because it happened to look strong.
Why don't all the case studies show the same kind of numbers?
Because they're not all at the same stage. A first-30-days engagement and a seven-month engagement measure different things, and each case study reports what's honestly known at that point rather than forcing every story into the same shape.
Can I see results specific to my facility's level of care or size?
Bring that question to a confidential review. The verticals under Industries cover the settings Brand North serves most often, and a review can speak to what's realistic for your specific size and level of care.
How is Brand North's own $145 million figure verified?
It's aggregated from the same admission-level tracking used in every individual case study on this page, not estimated from lead or click volume.
Benchmark My Cost Per Admit
Thirty minutes with a senior strategist, no deck required. Bring your current numbers, and we'll show you where they stand against what's achievable.
